At LeadBurst, we respect and protect the privacy of our clients and users who visit our websites. This Privacy Policy explains how we collect and use information for LeadBurst services, including the advertising services, promotions, informational mailings and other offers we provide. By using any services provided by LeadBurst Marketing, LLC (“Owner”), you indicate that you agree to the collection and use of your information by LeadBurst as outlined in this Privacy Policy.
Why We Collect Information
First and foremost, LeadBurst collects information to improve the services we provide and to present you with information and services that will interest you. We also use your information to measure our success and performance. For example, aggregate information gives us an idea of the number of visitors we attract and how they navigate our websites.
Types of Data Collected
Among the types of Personal Data that this Website collects, by itself or through third parties, there are: Cookies; Usage Data; phone number; first name; last name; gender; date of birth; company name; profession; address; fax number; country; province; email address; city; field of activity; number of employees; geographic position.
Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection. Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using this Website.
Unless specified otherwise, all Data requested by this Website is mandatory and failure to provide this Data may make it impossible for this Website to provide its services. In cases where this Website specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service. Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner.
Any use of Cookies, or of other tracking tools, by this Website or by the owners of third-party services used by this Website serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document. Users are responsible for any third-party Personal Data obtained, published or shared through this Website and confirm that they have the third party’s consent to provide the Data to the Owner.
Methods of Processing
The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this Website (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time.
Legal Basis of Processing
The Owner may process Personal Data relating to Users if one of the following applies:
- Users have given their consent for one or more specific purposes. Under some legislations the Owner may be allowed to process Personal Data until the User objects to such processing (“opt-out”), without having to rely on consent or any other of the following legal bases.
- Provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof;
- Processing is necessary for compliance with a legal obligation to which the Owner is subject;
- Processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner;
- Processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party.
Place
The Data is processed at the Owner’s operating offices and in any other places where the parties involved in the processing are located. Depending on the User’s location, data transfers may involve transferring the User’s Data to a country other than their own. If any such transfer takes place, Users can find out more by checking the relevant sections of this document or inquire with the Owner using the information provided in the contact section.
Retention Time
Personal Data shall be processed and stored for as long as required by the purpose they have been collected for. Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed. Personal Data collected for the purposes of the Owner’s legitimate interests shall be retained as long as needed to fulfill such purposes.
Once the retention period expires, Personal Data shall be deleted. Therefore, the right to access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.
The Rights of Users
Users may exercise certain rights regarding their Data processed by the Owner, including:
- Withdraw their consent at any time.
- Object to processing of their Data.
- Access their Data and obtain a copy of the Data undergoing processing.
- Verify and seek rectification of their Data.
- Restrict the processing of their Data.
- Have their Personal Data deleted or otherwise removed.
- Receive their Data and have it transferred to another controller.
- Lodge a complaint before their competent data protection authority.
How to Exercise These Rights
Any requests to exercise User rights can be directed to the Owner through the contact details provided in this document. These requests can be exercised free of charge and will be addressed by the Owner as early as possible and always within one month.
Additional Information
Legal action
The User’s Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of this Website or the related Services.
System logs and maintenance
For operation and maintenance purposes, this Website and any third-party services may collect files that record interaction with this Website (System logs) and use other Personal Data (such as the IP Address) for this purpose.
Protection for Children
We do not knowingly collect personal information from anyone under the age of 13.
How “Do Not Track” requests are handled
This Website does not support “Do Not Track” requests. To determine whether any of the third-party services it uses honor the “Do Not Track” requests, please read their privacy policies.
Detailed Information on Processing
Personal Data is collected for the following purposes and using the following services: Analytics, Contacting the User, Handling payments, Displaying content from external platforms, Managing contacts and sending messages, Managing landing and invitation pages, Location-based interactions, Platform services and hosting, Remarketing and behavioral targeting, Tag Management, Traffic optimization and distribution, User database management and Content commenting.
Analytics
We use analytics providers to monitor and analyze web traffic. These include Google Analytics, Google Ads conversion tracking, HubSpot Analytics, LinkedIn conversion tracking, Facebook Ads conversion tracking (Facebook pixel), and Twitter Ads conversion tracking. Personal Data collected typically includes Cookies and Usage Data.
Contacting the User
By filling in the contact form with their Data, the User authorizes this Website to use these details to reply to requests for information, quotes or any other kind of request as indicated by the form’s header. Personal Data collected: first name; last name; phone number; email.
Remarketing and Behavioral Targeting
Services such as Google Ads Remarketing, Facebook Custom Audience, Facebook Remarketing, LinkedIn Website Retargeting, Twitter Remarketing, and Google Ad Manager Audience Extension allow this Website and its partners to inform, optimize and serve advertising based on past use of this Website by the User.
Platform Services and Hosting
These services host and run key components of this Website. WordPress by Automattic Inc. is used to build, run and host this Website.
Tag Management
Google Tag Manager, a tag management service provided by Google LLC, is used on this Website.
Changes to This Privacy Policy
Our Privacy Policy may change from time to time. If we decide to change our privacy policy, we will post these changes to this privacy statement on www.leadburst.com and other places we deem appropriate, so you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. Your continued use of the site after such changes have been posted indicates your consent and acceptance of such changes.
Contact Information
LeadBurst Marketing, LLC
10507 Cypress Trail Drive
Orlando, FL 32825
Please use our contact form to reach us.